IdentityWare¶
IdentityWare solves a common solopreneur problem: maintaining a consistent professional identity across every context. Create one profile, and IdentityWare generates the right output for every situation — email signatures, business cards, QR codes, vCards, social media cards, and a shareable digital card.
What It Does¶
Fill in your identity information once:
- Name, title, business name
- Email, phone, website
- Social media links
- Photo (optional)
- Tagline
- Brand colors and font preference
IdentityWare automatically generates:
| Output | Format | Use Case |
|---|---|---|
| Email Signature (HTML) | Modern + Outlook-compatible | Gmail, Apple Mail, Outlook |
| Email Signature (Plain Text) | Text-only | Minimalist clients, forums |
| Business Card | PNG image | Print, share digitally |
| Social Media Cards | LinkedIn, Twitter, Instagram sizes | Profile headers, sharing |
| vCard | .vcf file | Contact exchange |
| QR Code | PNG + SVG | Networking events, printed materials |
| Digital Card | Web URL | Share your info via link |
Getting Started¶
- Navigate to BlossomTools in the sidebar
- Open IdentityWare
- Fill in the Editor tab with your information
- Watch the Preview update in real-time
- Click Generate to create all outputs
- Download as a ZIP or copy individual items
Import from your Business Profile
If you've already filled in your Business Profile, IdentityWare can import your details automatically — saving you from re-entering information.
Features in Detail¶
Multiple Profiles¶
Create separate profiles for different contexts — "Work," "Personal," "Side Project." Each generates its own complete set of identity assets.
Templates¶
Choose from three signature templates:
- Horizontal Strip — Modern, compact, works well in email
- Traditional Card — Classic business card layout
- Compact Badge — Minimal, icon-focused
AI Design Suggestions¶
Not sure about colors or taglines? Click Suggest and Blossom will recommend:
- Color combinations that work for your industry
- Tagline options based on your Business Profile
- Template choices that match your brand personality
Digital Card & QR Code¶
Set a custom handle (3-30 characters) to create a shareable URL for your digital card. The digital card is a public landing page that shows your professional information — no login required for visitors.
The QR code links to your digital card. Print it on physical cards, display it at networking events, or include it in presentations.
Contact Capture¶
When someone scans your QR code and visits your digital card, they can share their contact information back to you through an exchange form. These contacts flow into your leads database automatically.
Event Mode — At networking events, enable Event Mode to auto-tag all captured contacts with the event name. After the event, you'll have a clean list of everyone you connected with.
Export & Import¶
Export your profiles as JSON for backup or sharing. Import profiles from other environments or from colleagues who share their templates.
Email Client Compatibility¶
| Client | HTML Signature | Images | Clickable Links |
|---|---|---|---|
| Gmail | Full support | Yes | Yes |
| Apple Mail | Full support | Yes | Yes |
| Outlook (desktop) | Compatible version | Yes | Yes |
| Outlook (web) | Full support | Yes | Yes |
| Yahoo Mail | Full support | Yes | Yes |
| Thunderbird | Full support | Yes | Yes |
IdentityWare generates both a modern HTML signature and an Outlook-compatible version to handle Microsoft's rendering differences.
Stage Gating¶
IdentityWare is available at the Seed stage. Advanced features (AI design suggestions, Contact Capture, Event Mode) are available at Sprout and above.
Next Steps¶
- Build your Business Profile — Import your details into IdentityWare
- Explore your Dashboard — See how your identity assets connect to other features
- Learn about SignetWare — The full brand identity tool (Flourish stage)